In today’s retail landscape, the shopper’s experience is no longer defined solely by speed and price; convenience has become the key differentiator.

Shoppers expect to get what they want when they want it without distinguishing between sales channels. With a litany of information at their fingertips, shoppers are more likely to challenge retail associates and demand high service levels. Additionally, eco-conscious consumers are increasingly choosing to shop with brands that are transparent about their sustainability efforts.

To meet these evolving expectations, retailers must strategically channel resources into training associates, adopting new technologies, and transforming internal processes to deliver compelling experiences based on real-time information.

10 Ways to Improve Shopper Experience Using Technology

When it comes to providing a knowledgeable, responsive, and sustainable service, Honeywell provides retail associates with the tools they need to anticipate demand and meet customer requests. Here’s how Honeywell’s solutions can transform the shopper experience:

1. Futureproof Your Devices:

Honeywell’s Mobility Edge® platform is a durable, stable and secure platform upon which retailers can use to futureproof their mobility devices. Mobility Edge®-backed devices are designed to strengthen security, accelerate deployments, extend the life of your solution, and optimize business performance. Mobility Edge® is built to enable seamless evolution, allowing retailers to realize even greater efficiency, simplicity and opportunities to innovate and grow with confidence.

2. Efficient Order Fulfillment:

An electronics retailer can integrate Honeywell’s RFID technology into its inventory management system, allowing faster and more accurate tracking of products from the warehouse to the sales floor. As a result, the retailer could fulfill online orders more quickly and accurately, offering options like same-day pickup and delivery. This enhanced the omnichannel shopping experience, meeting customer expectations for speed and convenience.

3. Seamless Payment Solutions:

Shoppers today expect a unified commerce experience with frictionless payment options. Honeywell’s advanced payment technologies streamline the checkout process, reducing wait times and improving customer satisfaction. By integrating mobile payment solutions, like Honeywell Smart Pay, and self-checkout systems, Honeywell helps retailers create a seamless and efficient payment experience that meets the demands of modern consumers.

4. Frictionless Checkout:

A grocery store chain can adopt Honeywell’s self-checkout systems and mobile payment solutions, allowing customers to scan and pay for their items using their smartphones or at self-service kiosks, reducing wait times at checkout. The seamless payment process can improve the overall shopping experience, encouraging repeat visits and boosting customer loyalty.

5. Enhanced In-Store Experiences:

Honeywell’s commitment to exploring emerging technologies means retailers can leverage the latest strategies for in-store efficiencies and improved shopper interactions. From augmented reality (AR) applications that provide interactive product information to smart shelves that automatically update inventory, Honeywell’s innovative solutions create engaging and memorable shopping experiences.

6. Enhanced Customer Engagement:

Shoppers could use AR mirrors to see how different outfits would look on them without physically trying them on. This innovative approach can make shopping more fun and engaging and help reduce the time spent in fitting rooms, improving store efficiency and customer satisfaction.

7. Employee Training and Development:

To deliver exceptional service, retail associates need continuous training and development. Training tools that utilize virtual reality (VR) and AR can provide immersive learning experiences. These tools help employees stay updated with the latest product knowledge and customer service techniques, ensuring they are well-prepared to meet shoppers' needs.

8. Improved Employee Productivity:

A large department store chain equipped its employees with Honeywell’s wearable technology, including voice technology and wrist-mounted computers. These devices provided real-time access to product information and inventory data, enabling employees to assist customers more effectively. The increased productivity and efficiency of the staff led to a better overall shopping experience for customers.

9. Commitment to Sustainability:

Honeywell is dedicated to sustainability and has pledged to be carbon neutral in its facilities and operations by 2035. This commitment resonates with eco-conscious shoppers who prefer to support brands that prioritize environmental responsibility. Honeywell’s sustainable solutions, such as energy-efficient technologies and waste reduction strategies, help retailers reduce their carbon footprint and appeal to environmentally aware consumers.

10. Sustainable Practices:

A home improvement store chain partnered with Honeywell to implement energy-efficient lighting and HVAC systems in its stores. These sustainable solutions helped reduce the store’s carbon footprint but also created a more comfortable shopping environment. Customers appreciated the store’s commitment to sustainability, which aligned with their own eco-conscious values, fostering brand loyalty.

Conclusion: Join Us at NRF 2025

As the retail industry continues to evolve, staying ahead of shopper expectations requires innovative solutions and a commitment to excellence. Honeywell’s comprehensive suite of technologies—from real-time information access and seamless payment solutions to enhanced in-store experiences and sustainable practices—empowers retailers to deliver exceptional shopper experiences.

Join us at NRF 2025 to explore how Honeywell’s cutting-edge technologies can transform your retail operations. Visit us at booth #3538 to see live demonstrations, speak with our experts, and discover tailored solutions that can help you thrive in an increasingly competitive market.

Don’t miss this opportunity to learn more about how Honeywell can support your business transformation. Book a meeting with us today and take the first step towards a seamless, sustainable future in retail.

We look forward to seeing you at NRF 2025!